Social media is the perfect stage for meeting your (potential) customers half way, building relationships and loyal customers. It provides an opportunity to receive feedback and get the answers you might not otherwise be privy to. Unfortunately, too many companies have been led to believe that just being on the platform is enough. They choose the most popular channels, post …
Pinterest: To Pin or Not to Pin?
If you aren’t super familiar with Pinterest or how a business could use it to communicate online, it’s fairly easy to pick up on this über-sharing site. Pinterest is a digital way to collect and share all the things, places, people, etc. that you’re into. It’s like the old school push pin bulletin boards teenagers have where they pin things …